Thursday, July 23, 2020

2020 Legacy Named a 2020 Wards "10 Best User Experiences" Award Winner

The 2020 Subaru Legacy was named to the 2020 Wards "10 Best User Experiences" (UX) list for intuitive and effective interior features. The 2020 Legacy is the fourth consecutive Wards 10 Best UX winner for Subaru, following last year’s award-winning Outback, Ascent in 2018, and Impreza in 2017.



There were a total of 18 new vehicle nominees competing for the 2020 WardsAuto UX award. The vehicles were tested and rated by Wards editors on their ability to enhance an individual’s lifestyle and make technology easy to use. The accolade evaluates such vehicle technologies, such as: driver-assistance technologies, connectivity, voice controls, touchscreens, and overall user friendliness. The 2020 Subaru Legacy had the best-performing driver-assist technology in any vehicle evaluated. 

With safety as a top priority, the new 2020 Subaru Legacy comes standard with award-winning Subaru EyeSight® Driver Assist Technology. Front and center, inside the Legacy, is an all-new tablet-style 11.6-inch high-resolution touchscreen, the largest, most advanced system ever in a Subaru. The 2020 Legacy is the only vehicle, in its segment, to feature all-wheel drive as standard equipment. 



Being a winner of the 2020 Wards "10 Best User Experiences" (UX) award is a testament to Subaru's commitment to building reliable vehicles that come well-equipped with smart technologies and comfortable interiors. The 2020 Legacy is a top option for our Tulsa area shoppers, in the midsize sedan segment. Find your new Subaru Legacy at our Tulsa Metro Subaru dealership.


Wednesday, July 15, 2020

Subaru Awarded “Best Brand Loyalty" in the Automotive Industry, Two Years in a Row

Subaru has been awarded the 2020 J.D. Power Best Brand Loyalty Award for the second consecutive year. Subaru was ranked highest among mass market brands, beating out all other mass market automakers. Subaru ranked highest in its segment based on the automaker’s reputation for bringing safety, trust, and value to the forefront of car shopping. 

The 2020 U.S. Automotive Brand Loyalty Study calculations are based on transaction data from June 2019 through May 2020 and include all model years traded in. Customer loyalty is based on the percentage of vehicle owners who choose the same brand when trading in or purchasing their next vehicle. Once brand loyalty is established, customers will presumably recommend the auto brand to other friends and family. 

This award, from J.D. Power, is a testament to Subaru's commitment to manufacture reliability and capability vehicles — in-turn, building trust with their customers. Ferguson Subaru is equally committed to building trust with our customers. At our Tulsa Metro dealership, we pride ourselves in straight forward, no nonsense, and transparent dealings with our customers. We remain grateful for our customers choosing us as their first choice for their automotive needs.