Wednesday, April 8, 2020

Subaru Earns KBB's "Most Trusted Brand" for Sixth Consecutive Year

Subaru has been honored in three major categories of the 2020 Kelley Blue Book Brand Image Awards, including Best Overall Brand, Most Trusted Brand and Best Performance Brand. 


With this year’s achievement, Subaru has now won Most Trusted Brand for six consecutive years, in addition to three Best Overall Brand awards and four total Best Performance Brand awards. 

According to KBB, "the Kelley Blue Book Brand Image Awards are given in recognition of automakers who excel in creating and maintaining brand attributes that create excitement about their products." [1]

Kelley Blue Book shoppers selected Subaru based on the automaker’s reputation for delivering safe, spacious, fuel-efficient vehicles that satisfy the needs of both everyday consumers and those seeking increased utility and performance at the right price point. 

“Subaru owners know that their purchase of a vehicle guarantees more than safety and reliability on the road; it comes with a lifetime of dedication from our Subaru family to yours,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “We are honored that Kelley Blue Book has once again recognized the trust, loyalty and capability our brand image inspires.”

Ferguson Subaru is proud to carry the Subaru name. Ferguson Subaru has the entire line-up of new, award-winning Subaru models. Visit www.FergusonSubaru.com, today, to find your new Subaru vehicle!



Sources:
[1]

“2020 Brand Image Awards.” Kelley Blue Book, 7 Apr. 2020, www.kbb.com/articles/awards/brand-image-awards/.

No comments:

Post a Comment